Extend the Life of Your Color

A deeply nourishing shampoo that uses a patented blend of amino acids to prevent color fading and extend vibrancy. 

Maintain vibrant, long-lasting color with this nourishing shampoo that gently cares for bleached, dyed, or color-treated hair. Using a patented color protectant, it shields color-processed hair from fading while promoting hair health. Infused with aloe vera, Pro Vitamin B5, sunflower seed, and packed with vitamins, COLOR strengthens and moisturizes hair, while soothing areas of damage and extending the life of color for long-lasting vibrancy.